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Hana Hoxha, MBA

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Hana Hoxha, MBA

How to Measure Brand Loyalty in Telecommunication Industry?

Brand awareness is considered to be a very influential forecaster of how customers make choices when purchasing goods and services. From…

3 min readJun 12, 2021

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Hana Hoxha, MBA

Digitalization and Sustainable Development Goals (SDGs)

The United Nations Agenda 2030 emphasized the potential of digitalization to improve economic performance by considering also social and…

4 min readJun 28, 2022

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Digitalization and Sustainable Development Goals (SDGs)

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Hana Hoxha, MBA

A Simple Marketing Checklist

Hana L. Hoxha, MBA

1 min readAug 26, 2019

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A Simple Marketing Checklist

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Hana Hoxha, MBA

The Importance of Top of Mind Awareness in Brand Development

Brand awareness is considered to be a very influential forecaster of how customers make choices when purchasing goods and services. Brand…

4 min readFeb 10, 2019

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Hana Hoxha, MBA

Youth Marketing

Product placement is highly suggested as one of the fastest growing forms in marketing communications. Youth Marketing is recommended to be…

2 min readJun 17, 2018

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Hana Hoxha, MBA

How to achieve creative solutions and reach outstanding task performance ?

Group Behavior is a critical process in many organizations, especially in dynamic industries with highly competitive market. Group…

5 min readApr 17, 2018

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Hana Hoxha, MBA

Cross-cultural difference in advertising messages

The phenomenon of advertising has long been a subject of research in several disciplines such as marketing, mass communication, sociology…

5 min readJan 4, 2018

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Hana Hoxha, MBA

Hana Hoxha, MBA

MEL Manager, market researcher & data analyst, business developer, marketing professional , intrinsically motivated, 🎿 and nature lover 🍀

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